Pärnu Design Day pre-event: Does design pay?

Is design a calling, a business, or both? And can you really make a living from creative work in Estonia? At the Pärnu Design Day pre-event, we’ll explore the side of the design world that isn’t always visible in finished products and beautiful photos. We’ll talk about how creative work becomes a business, how much a designer also has to be a salesperson, marketer and businessperson, and what it means to make it in the market with your ideas.

Panel:
Britta Ratas /Kaubamaja marketing director/
Marko Ala /co-founder and designer at OOT-OOT Studio/
Helena Kerstina Veensalu /founder of Teddy Studio/

Moderator: Aleksander Algo /culture journalist/

This is an honest conversation about design beyond the creative side too—about money, business, risks, compromises, and why people do it all anyway.